Successful Sales Campaigns

Successful Sales Campaigns


Price: $95 members; $130 non-members

Member Online Enrollment | Non-Member Online Enrollment
This course is also available at discounted prices under an annual license.  Call or email for details.
Course Description: In Successful Sales Campaigns, students will learn to effectively run a sales campaign using step-by-step techniques for involving each staff member in various aspects of the sales campaign. Students will learn how to set campaign objectives and use demographic information to help identify clients who are in need of the product that is being promoted. The course also provides students with methods to handle working on simultaneous campaigns, and for shopping competitive banks and incorporating this into campaign methods.
Audience:  Any banking professionals who currently take part in sales campaigns.
Learning Objectives:  After completing this course, students will be able to:
  • Execute the sales campaign process in your bank
  • Effectively direct staff through the campaign
  • Track results of the campaign.
Prerequisites:  A basic understanding of the sales process and knowledge of banking and financial products recommended.
The Nebraska Bankers Association is a Local ABA Training Provider.
For More Information Contact:

Joanne Smith
Education and Member Information Coordinator

Nebraska Bankers Association / 233 South 13th Street, Suite 700 / PO Box 80008 / Lincoln, NE 68501-0008